Supriya Malik, Founder & CEO of Indulgeo Essentials, shares her inspiration and motivation to embark on a journey of redefining the skincare game.
Tell us about yourself.
Supriya Malik is the driving force behind the success of Indulgeo Essentials. I had a clear vision and dedication to providing effective solutions for hair and skin concerns using only natural ingredients have led to the establishment of the brand. I began my professional journey in 2016, driven by my mother’s struggles with alopecia and my daughter’s unique genetic condition. Through my passion and my mother’s guidance, I was able to develop unique oil blends to offer healthier solutions for a wide range of concerns.
Tell us about your brand – what’s your mission and guiding philosophy?
Our brand’s mission is to create high-quality skincare products that promote healthy, radiant skin while also respecting the environment. Our guiding philosophy is rooted in the belief that beauty should be a holistic experience that nourishes both the body and the soul.
How did they choose the “brand name”?
The name Indulgeo Essentials was inspired by the Latin word “indulgeo,” which means to be kind, gracious, and generous. We chose this name because we believe that our products are a form of self-indulgence that also promotes kindness and respect for the environment.
Why sustainable? What was the inspiration?
Sustainability has always been a core value of our brand. We believe that we have a responsibility to minimize our impact on the environment while also creating products that deliver real results. Our inspiration comes from the natural world, and we strive to use ingredients that are ethically sourced, minimally processed, and cruelty-free.
What has been the impact on the environment?
We are proud to say that our products have a minimal impact on the environment. We use recyclable and reusable packaging materials and work with suppliers who share our commitment to sustainability. We also avoid the use of harsh chemicals and artificial fragrances, which can have a negative impact on the environment.
What’s the vision for the future?
Our vision for the future is to continue to innovate and create products that deliver real results while also promoting sustainability and ethical practices. We believe that the future of skincare is in plant-based, real ingredients that are gentle on the skin and the environment.